Meraas was established in 2007 and is part of Dubai Holding. Its projects tend to start from the public realm — streets, beachfronts and retail — with homes integrated into the destination. City Walk, La Mer and Bluewaters Island are examples, alongside residential projects such as Port de La Mer and the exclusive Jumeirah Bay island.
Meraas is also Emaar’s partner in Dubai Hills Estate.
What buyers usually look at
- Destination effect. Homes inside busy lifestyle destinations trade privacy for convenience; visit at different times of day.
- Scarcity. Some Meraas locations, such as island and beachfront plots, have limited supply.
- Release format. Launches can be selective; understand allocation and reservation terms.

